bull run kitchen and bath Case Study

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Bull Run Kitchen and Bath’s digital synergy with Digidesire creates a seamless blend of innovation and functionality, redefining modern living.


Growth in organic sessions


Increase in monthly revenue


Return on investment


Bull Run Kitchen and Bath, a prominent American kitchen and bath remodeling and renovation company, sought to enhance its online presence and performance. In collaboration with Digidesire, a seasoned digital marketing agency, the goal was to increase organic visibility, clicks, and impressions while positioning Bull Run Kitchen and Bath as an industry leader.


At the outset of the partnership, Bull Run Kitchen and Bath faced underwhelming performance metrics in Google Search Console. Over the preceding 6 months, the website had generated only 419 clicks and 203,000 impressions. The challenges were evident: bolstering these metrics and optimizing the site’s online potential.

Strategy and Implementation

Digidesire devised a multifaceted SEO strategy to address Bull Run Kitchen and Bath’s challenges and goals. The strategy encompassed meticulous on-page and off-page optimization, content development, and targeted link-building:

1. On-Page Optimization

Keyword Research: Digidesire conducted comprehensive keyword research, identifying high-potential keywords in the kitchen and bath remodeling domain.
Content Enhancement: The agency optimized existing website content to align with targeted keywords, ensuring relevance and providing valuable information to users.
Technical Refinement: A comprehensive technical audit was performed to identify and rectify issues hindering search engine crawling and indexing.
Enhanced User Experience: The website’s user experience received an upgrade through navigation optimization, speed enhancements, and mobile responsiveness.

2. Off-Page Optimization

Strategic Backlink Building: Digidesire’s team orchestrated a backlink acquisition strategy, securing authoritative backlinks from reputable industry sources. This elevated the website’s domain authority (DA) and propelled its search rankings.
Social Media Engagement: A consistent social media strategy was implemented, encompassing informative content, project showcases, and industry insights to engage the target audience and amplify brand visibility.


The 6-month collaboration yielded transformative outcomes for Bull Run Kitchen and Bath:
Organic Clicks: Clicks surged from 419 to an impressive 1,320, reflecting a substantial 215% growth.
Impressions: Impressions soared from 203,000 to a remarkable 481,000, signifying a 137% amplification in visibility.
Keyword Rankings: The website ascended in keyword rankings, solidifying Bull Run Kitchen and Bath’s status as an industry authority.
Domain Authority: The acquisition of high-quality backlinks bolstered the website’s domain authority, contributing to heightened search engine prominence.


The partnership between Bull Run Kitchen and Bath and Digidesire materialized as a triumph of strategic SEO implementation. Through the synchronization of on-page optimization, off-page link-building, and content enrichment, the website’s performance was magnified exponentially. The journey of Bull Run Kitchen and Bath stands as a testament to the efficacy of Digidesire’s meticulous approach in invigorating a service-based website’s online trajectory.

Digidesire team has Excellent communication. Timely Delivery and professional work. They understand the project concept well and deliver efficiently. Already started working on other projects with this team. Highly recommend them for any SEO related services!


Digital Merketing Head, Mr. Zeeshan